ARTICLES

The AI Revolution in the Workplace

Did you know that companies in Kenya can use AI to boost employee health? Paul Kimani , founder and CEO of Workpay opine...

Growth is Only Through Self-Development & Accountability

A solid foundation in leadership self-development is necessary for company growth.  When it comes to the #CareEconomy, ...

Turning A Worry Into A Decade of Success

Leading in a turbulent environment and the current economic crisis does not allow you to just sit on your laurels and wa...

Be wary of “Aha!” moments, as they might be your downfall

Entrepreneurial people have a lot of ideas. It’s in their nature. The challenge with ideas is that, at the “ahaâ...

Flora Mutahi’s three Secrets to Business Resilience are simple, but effective

2020 was both a blessing and a curse for many people. Some people gave up and others kept going.  At Melvin Marsh Inter...

Here’s how to make your E-Commerce KPIs more Business intelligent

Are you still optimising your online marketing efforts towards return on Ad Spend and other campaign limited KPIs? While...

A little known secret on Optimizing for Search on Google vs Elsewhere

For far too long, Brands have used superficial metrics to measure their online marketing performance. Things like reach,...

The Anatomy of a good Product Web Page – Are you sweating yours?

You have created a compelling digital strategy. You have committed Ad spending budgets. You have done a great job with s...

Transformational leadership is a daily habit, says Marion Mwangi

It is important to first of all be a disciplined person. You have to lead yourself so that you can lead others. Marion M...

These 7 cost free marketing tactics could transform your business

You’ve heard the word ‘Content marketing’ many times for sure. But are you really doing it? And if you...

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